Vice - Old Blue Last Beer
- drink
- beer
Just before the world turned into a shitty sci-fi film, VICE brewed a new beer.
Vice - Old Blue Last Beer
E-commerce2020Development
Why wouldn’t VICE make a beer?
When the zeitgeist lifestyle title wanted to launch with an ice cold pop-crack-fizz, our friends at ufo.studio called us to take charge of the development of this platform.
TECH ON FOCUS
We opted for a Shopify based JAM stack setup to achieve a solid, scalable and performance-driven platform. Paired with Prismic CMS for marketing and content activities, we saw a 17% decrease in bounce rate and 122% increase in revenue.