Bonaldo Spa is the Italian name giving inspiration to the world of contemporary furniture and home accessories. With an extensive catalog of modernist furniture and collaborations with renowned designers and architects, Bonaldo has made an enviable mark on the industry with their boundary-pushing work.

Creating beautiful objects that interpret the needs of the contemporary home has always been Bonaldo’s mission. Building on this, we crafted a compelling brand experience that puts a configurable and immersive showcase of products directly in users’ hands.

We completely reimagined Bonaldo’s website with an emphasis on enhancing accessibility and user experience. The product page was redesigned to show detailed technical information, such as product materials and tech sheets, as well as emotive content like editorial photography and storytelling. The page also harnesses cross-selling capabilities with related featured products and content.

The new site also includes a clickable PDF download of the product page, optimized to print. This subtle feature represents a serious time saving for Bonaldo as they can input data once via CMS, instead of using publishing software to create custom PDFs for every product.