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We are a creative
digital agency
based in Milan
Creative Digital Agency Feel lost?

Outpump

An Italian online magazine born in 2016 who covers the world of sneakers and streetwear, without neglecting fashion, music and lifestyle. We were asked to completely restyle their online presence with a brand new website.

Launch project

Role:

Website

Tech on focus

Outpump used to deal with a pre-existing clogged up WordPress theme full of third-party plugins and yet, needed to maint their previous database. We opted for a fresh new installation with all custom-written features to get the best on both speed and performance and because of this, SEO took awesome benefits as well.

We tailored and customize some blocks in way to give editors the ability to settle articles of several kind, according to topic and features.

  • 300% faster
  • 70% decrease in bounce rate

We kept the collaboration going by providing Outpump an Adidas capsule launch campaign by styling the portal and designing custom interactive banners following the Adidas Chile20 branding guidelines.

NEXT WORK

Vice - Old Blue Last Beer

The international magazine focused on lifestyle, arts and culture behind this name made a beer. That's right. Our friends at ufo.studio called us to take charge of the development of this e-commerce platform.